![]() ![]() The technology is powered by machine learning, which is adaptive to your behavior and improves over time.” The order is determined based on a number of signals, including 1) the likelihood you’ll be interested in the content 2) timeliness of the posts, and 3) your relationships to the person posting. ![]() “Similar to the feed, Stories are ordered based on which moments you’ll care about most. This has even been confirmed by Paige Thelan, who works in tech communications at Instagram: Okay, so we know that the order of actual Stories at the top of our feeds work in a similar algorithmic way to our actual feeds. Would Instagram really be this creepy? How is the Order of Story Views REALLY Measured? There are plenty more experiments where this came from, but are people just seeing what they want to see here? After 3 days of solidly checking my original profile, my new account became 1st in the ‘view’ list and dropped to second when my current top viewer had seen the story.” “I watched all of my stories multiple times, went right back to the beginning of my profile, but I didn’t see anything so it would appear like an anonymous stalker. ![]() “I created another account using a different email address and stalked my own (original) profile every day,” said another Reddit user. After I did this for almost one week, my friend uploaded a story and guess who was on top of his list? Me!”. “In fact, for a few days I visited his profile a lot each day and I told him not to visit my profile at all. “So, I tried a little experiment with a friend of mine,” said one Reddit user. Weird? Or simply Insta tapping into our stalkerish tendencies? Their fake, “stalker” accounts started showing up top in their Instagram Story views list. To test this theory, a number of Reddit users created fake accounts and checked out their main profile multiple times from their alt account without commenting, liking, or interacting with anything. Tactic #5: Be Consistentīeing consistent is one of the best ways to continue to get views on your Instagram Stories, drive sales, and increase engagement.īut posting daily Instagram Stories can be challenging - whether it's choosing what to post, finding the time to create content, or forgetting to post altogether.Now, there is a theory that people are throwing around, but it’s unclear as to whether this is based on research and facts or simply wishful thinking.Īccording to this theory, the people who view our profiles the most – even if they don’t engage with our content – rank the highest in our Instagram Story views list.īasically, profile lurkers and our stalkers appear at the top of the list. This could be anyone - from brand ambassadors to repeat customers. This is because Instagram prioritizes content from “close connections.”Īdmittedly, adding all of your followers to a Close Friends list isn’t a viable tactic - but it is a great way to share important information to the most engaged members of your community. You may have noticed that when someone adds you to their Close Friends list, you’ll see their stories closer to the front of your feed with a bright green border. This little-known hack can be a real game-changer for increasing Instagram Stories views. On the lookout for more Instagram Stories inspiration? Check out this blog post: 25 Instagram Stories Ideas for Your Social Strategy Tactic #4: Tap Into Instagram’s Close Friends Feature The short-lived nature of stories is great for creating buzz - especially when paired with a feed post caption that encourages viewers to head to your stories to find out more. TIP: Later's social media management tools make posting your Instagram Stories easier (and you'll save time in the long-run). “Lots of people recommend this, but we haven't been able to replicate results consistently.” “We didn't see anything that was out of the ordinary for us,” shares Lindsay. Later’s social team has also experimented with taking a short hiatus to see if this had any impact on story views. ![]() We’re not entirely sure why this works so well - but trust us, it does.Īnd using Later makes it easy to schedule Instagram Stories at the times that'll drive engagement. “Adding a new story at hour 22-23, right before the rest of our stories expire, gives all of them an extra boost in views.” This tried-and-tested tip comes straight from Later’s Social Content Lead, Lindsay Ashcraft. Hello, more views! □ Tactic #2: Include an Extra Story at the End of the Day The more clicks and engagements your stories receive, the more Instagram will bump your stories to the front of the queue. This will encourage engagement on your stories right off the bat, which is a major nudge to the Instagram algorithm. ![]()
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